by Sandra

Virtual reality, alongside its little brother – augmented reality, has become a rewarding topic across nearly all industries. The worldwide VR (Virtual Reality) market anticipates an overall valuation in excess of $26 Billion by the end of 2022 based on a report authored by Zion Market Research. Going further, leading virtual development companies like Singapore’s Swag Soft are positive that its application span across numerous spectrums, encompassing a range of different industries.

According to the latter, “virtual reality development does apply towards many disciplines – including gaming, marketing, entertainment, education, engineering, fashion, training, art, simulation and much more.” – to place it inside their words exactly. VR is surely an exciting new technology which is being improved through the minute and we’ve already seen some massive hard hitters within the face of the Pokémon GO – the video game which managed to accept the world with a storm.

It’s obvious that this is a technology which will undoubtedly get better, with 2017 being almost gone, we’ve made a decision to require a peek behind the curtain and pinpoint several of the top trends in VR development to look forward to in 2018.

Going Well Beyond Sound and Vision

Up until this moment, the emphasis is placed towards those two senses – vision and sound. However, serious progress will be produced in involving our other senses in the Oculus Rift. In the 2017 Tokyo Game Show we saw the VAQSO VR – a scent enabling device with the dimensions of a Snickers bar. It’s claimed to be the “world’s smallest virtual reality scent device” and it can be attached to any VR Headset, regardless of its kind. It absolutely was presented in the form of a demo and it also was coupled with VR applications across a variety of industries including travel, gaming, fashion, and whatnot.

Whatever the case, this is just an illustration of this the total sensory immersion which is to follow in 2018. We expect to see massive improvements in connection with this, greatly attribution to the overall real-time feel presented from the VR technology.


It’s no secret that both VR and AR use a substantial potential of disrupting the entire e-commerce field. V-Commerce does seem like a name that would be utilized to describe it. Consumers should be able to try out clothes, gear in addition to a variety of different products before they place their purchase. Precisely what is more, if the technology is developed enough through the implementation of different sensory devices, we could potentially have the capacity to try out smells and flavors as well. VR is without a doubt an element of the way ahead for retail. Far more 3D experiences would be employed to engage customers and retain their attention.

Advertising Integration

Advertising taps its way throughout everything with exposure and VR is undoubtedly not likely to be an exception. What exactly is more, it might be the best way to reach out to your perfect customer and plant your brand inside their mind. VR advertising could easily make use of the social profile from the user and display relevant advertisements via a simulated or augmented reality. This is likely to have a big impact on the overall customer journey. What exactly is more, since VR is really broad and it could be applied to just about any industry, the number of choices for advertising are virtually unlimited.

Job Opportunities

“That’s something we could already see but the trend is unquestionably to grow because the field itself reaches massive economic growths”, according to Swag Soft, Singaporean Virtual Reality development company. 2018 as well as the years to follow will really view a tremendous rise in the entire interest in hiring experts within the VR development field. More content will be released in dbaanu many years to come and we’ll see an uptick inside the roles which are related to them. This will affect a variety of different industries such as marketing, advertising, design not to mention the growth of the VR-related gear and sensors.

So, what’s next?

Well, the technology is simply improving, there’s without doubt regarding it. It’s difficult to determine precisely just how VR would progress through the upcoming year. However, the previously mentioned trends are undoubtedly coming. Some time ago we were dazzled by the fact that we might watch 3D movies both at home and in the cinema. Now, we are allowed to immerse ourselves into this parallel world, tapping in to the experience completely.

About Sandra